Libertex adds Getafe CF to LaLiga kit portfolio

WH Sports are delighted to announce a second La Liga kit branding partnership for Cyprus-based forex trading platform Libertex with Getafe CF, following the back-of-shirt deal with Valencia CF, announced in early August.

Under the deal, Libertex will have branding on the front-of-shorts at Getafe in domestic fixtures (LaLiga and the Copa del Rey) and the front-of-shirt in this season’s UEFA Europa League.

Getafe qualified for the Europa League after finishing fifth in LaLiga last season – one point behind fourth-place Valencia – after an outstanding first season following promotion from Spain’s second-tier division, LaLiga 1|2|3 (now rebranded as LaLiga SmartBank).

Libertex will get static signage and LED perimeter board advertising rights at Getafe’s Coliseum Alfonso Pérez stadium and training camps, and brand exposure at club events and across the club’s digital and social channels.

Getafe fans will also benefit from promotions and exclusive offers via the Libertex platform, and access to player appearances and other behind-the-scenes experiences.

Libertex is investing in European football to increase its brand recognition both in Spain and internationally, with a focus on emerging markets in Latin America and Southeast Asia.

Libertex Inks Sponsorship Deal With Valencia CF

WH Sports aligns online trading platform provider Libertex with Valencia CF, becoming the new Premiums Plus Partner of the Spanish football club until the 30th of June 2021.

Under the agreement, Libertex and Valencia CF will hold promotions, exclusive offers, meetings with the players and more, the statement said. The partnership adds to the trading provider’s list of sports sponsorships.

Commenting on the agreement, President of the football club Anil Murthy said he is: “very satisfied with the agreement reached with Libertex, another multinational company that joins Valencia CF to continue growing both locally and globally.

“Libertex is an example of a serious and solvent company in a very competitive market that wants to increase their position as a reference in its sector, the same way as Valencia CF has also looked for it throughout its history.”
Libertex continues to invest in football

The forex broker Libertex has previously shown an interest in sponsoring high profile football stars, especially of high calibre. The company has been sponsoring Colombian football player James Rodriguez since 2016.

Michael Geiger, CEO of Libertex

“Valencia CF is a top-level club internationally, with a long and successful history, with whom we share a common feeling in terms of emotions, passion and success stories,” added Michael Geiger, the CEO of Libertex. “Valencia CF is the perfect partner to deliver our brand, our message and our services to potential customers to continue growing in the market. We believe it will be a great and ambitious season for both of us and we will support each other.”

Newcastle United seals sleeve deal with StormGain

Premier League club Newcastle United has signed a new sleeve partnership with cryptocurrency trading platform StormGain.

Under the deal, StormGain will have branding on the left sleeve of all Newcastle United first-team kits during the 2019-20 season.

StormGain will also have physical signage rights at Newcastle’s St. James’ Park stadium and training ground, and will get other branding and digital activation rights.

In official statement, Newcastle said that StormGain will offer ticket give-aways, match-day hospitality experiences, signed merchandise and VIP meet-and-greets with first-team players.

The StormGain platform allows users to trade futures for cryptocurrencies such as Bitcoin and Ethereum, and can also act as a e-wallet for cryptocurrency holdings.

The deal was brokered by London-based agency WH Sports, which also brokered a similar cryptocurrency sleeve partnership between Wolverhampton Wanderers and CoinDeal last season.

WH SPORTS GROUP UNITE MR. GREEN & PDC IN PLAYERS CHAMPIONSHIP DEAL

WH SPORTS GROUP UNITE MR. GREEN & PDC IN PLAYERS CHAMPIONSHIP DEAL

The award-winning online gaming operator Mr Green has partnered with the Professional Darts Corporation as title sponsor of November’s ‘The Mr Green Sport Players Championship Finals’ in Minehead. WH Sports Group are delighted to have worked with Mr Green and PDC to bring the deal together.

A field of 64 top professional players will compete in the Mr Green-sponsored tournament at the Butlins Minehead Resort in Somerset from November 24-26, with reigning champion Michael van Gerwen looking to lift the trophy for the third successive year.

To celebrate Mr Green’s first darts partnership there will be a series of price boosts and promotions running in social media and on Mr Green’s website. Alongside the UK, both Germany and the Netherlands will specifically benefit from the deal with strong broadcasting reach on TV and local media. Jesper Kärrbrink, CEO, Mr Green Ltd, comments: “This is a great opportunity to partner with a major sporting event and we know darts is very popular in some of our key markets. The event promises to be a fantastic occasion with lots of passionate darts fans who we can start to build a relationship with as a brand.”

PDC Chief Executive Matthew Porter said: “We’re delighted to welcome Mr Green as the new title sponsors of the Mr Green Sport Players Championship Finals. This exciting tournament which will give their new sportsbook product worldwide exposure as well as great interaction with a capacity crowd in Minehead.”

The Mr Green Sport Players Championship Finals will be broadcast live in the UK through ITV4 from November 24-26, with play being held across six sessions.

JONES SEALS ‘ROOKIE OF THE YEAR’ SPOILS AT GATEWAY MOTORSPORTS PARK

JONES SEALS ‘ROOKIE OF THE YEAR’ SPOILS AT GATEWAY MOTORSPORTS PARK

Ed Jones clinched the coveted Verizon IndyCar Series ‘Sunoco Rookie of the Year’ crown at Gateway Motorsports Park last weekend (25/26 August), courtesy of a hard-fought 13th-place finish in the Bommarito Automotive Group 500.

The reigning Indy Lights Champion has enjoyed an impressive maiden campaign at the pinnacle of US open-wheel competition this year with Dale Coyne Racing, starring with a top three finish in the iconic Indianapolis 500 and invariably holding his own against rivals with far more experience than him – not to mention glittering career CVs.

Jones continued to catch the eye by lapping fifth-quickest during free practice on his first visit to the 1.25-mile, egg-shaped Illinois oval. Although he found himself unexpectedly plagued by oversteer in the twilight qualifying session, 12th on the grid amongst the 21 high-calibre contenders represented a very solid starting position as the talented Dubai, UAE-born ace led the charge for DCR at an average speed of 182.9mph – outpacing the likes of heavy-hitters Graham Rahal and Ryan Hunter-Reay for good measure.

The floodlit 248-lap race began under yellow flags following an early spin for one of Jones’ competitors, and once the action belatedly got underway, the 22-year-old Brit advanced a couple of spots. After threatening the top ten for a while, he ultimately took the chequered flag 13th as his 720bhp Dallara-Honda single-seater faded in the closing stages – but that was nonetheless enough to put the destiny of the ‘Rookie of the Year’ laurels beyond doubt. With no time to rest, Jones will return to the fray this coming weekend (1-3 September) for the IndyCar Grand Prix at the Glen – the penultimate outing on the fiercely-disputed series’ 2017 schedule.

 

After testing at Gateway earlier this year, I was really excited to go back for the race – they did a tremendous job to get the facility ready to welcome IndyCar,” praised the former European F3 Open Champion. “I really liked the track with the new surface; it’s smooth and a lot of fun to drive, and already one of my favourite ovals.

We knew the weekend might be a little challenging with our short oval aero package, but we had a solid first practice. Unfortunately, the conditions then changed significantly before qualifying with the drop in temperature, and that really made a big difference. We had a bit too much oversteer and I had to save the car from spinning a few times, which killed the speed a bit.

We were still hopeful of being able to move forward from there, but it was a tough race. We ran with a lot of downforce and early on we had some good battles, but later, the pace of the car wasn’t quick enough so it was a bit frustrating. It was a shame I didn’t have the speed at the end, because it was a fantastic event and it was great to see so many fans come out to support us.”

TAN SHOWCASES RAW PACE AGAIN IN CHINA

TAN SHOWCASES RAW PACE AGAIN IN CHINA

Weiron Tan proved that the podium is within reach in the latest outing of the fiercely-disputed China GT Championship at Zhuhai International Circuit last weekend, with an impressive performance around a track that was far from ideally suited to his Bentley Continental GT3.

After finding himself out-of-luck at the same circuit three weeks earlier, Tan returned to Zhuhai eager to continue his eye-catching rate of progress with Absolute Racing in what is his maiden full sportscar campaign.

Picking up from where he had left off, the 22-year-old Chinese ace – working in tandem with Korean team-mate Andrew Kim – snared pole position for both contests amongst the 12 high-calibre GT3 class contenders, meaning the #05 crew have claimed the top spot on the starting grid for half of the rounds in 2017 to-date. With the nature of Zhuhai International Circuit playing more to the strengths of some of Bentley’s rivals, however, Tan and Kim struggled to maintain that same level of pace in the races, battling hard before ultimately finding themselves forced to give best.

A gritty effort nonetheless earned the pair fifth place at the chequered flag in the first encounter and fourth in the next, just a handful of seconds adrift of victory after an hour’s flat-out competition. Notwithstanding the obvious disappointment of having come so close only to miss out by the narrowest of margins, the Williams Harfield Sports Group protégé and erstwhile Caterham F1 Academy member is bullish about his prospects for the remainder of the campaign, beginning in Shanghai on 8-10 September.

I was actually pretty pleased with the weekend, even though we didn’t get the results we deserved,” reflected Tan. “We secured a double pole position to make it three in a row, and with this being my rookie season in GT3, that’s a pretty big achievement for me.

We knew we had the speed, but we also knew that winning in Zhuhai wouldn’t be easy for the Bentley as the circuit just doesn’t suit our car over longer runs – it’s too small, our brakes overheat and the tyres degrade too quickly. We’re good for the first few laps, but after that it’s all about trying to hang on. It was especially tricky towards the end of stints.

Saying all that, I thought I executed the weekend very well.”